Due diligence

Make the competition's market yours.

MentionFox reads your site, finds who's selling to your buyers, and shows you who to reach at them — every line showing the page it was read on.

What brought you here? Optional — it decides what the report leads with

Free · Every line shows the page it was read on · Nothing is stated as found unless it was · No card

Rather read one first? See sample reports below

Sample reports — read them now
Real reports, nothing hidden. Every claim sourced and cited.
Whoever you need to check — start here
🚀
Founders
Vet your investors before you take the meeting

Track record, real portfolio, and how they behave after the term sheet — every claim sourced and cited.

💼
Investors
Founder due diligence before you wire

History, prior ventures, reputation, and the red flags a pitch deck leaves out — all cited.

🎯
Hiring
Public-record check an executive

Know more about a senior hire than their own references do — a full sourced profile before the offer.

📰
PR & Comms
Research a journalist before you pitch

Their beat, what they actually cover, and how they've treated stories like yours — sourced and cited.

📢
Brands
Vet an influencer before you spend

Real audience, past partnerships, and reputation risk — the evidence before the contract.

🏛️
Accelerators & Firms
Research an accelerator or firm before you commit

Real outcomes, alumni results, and reputation — the record behind the brand name, cited.

60-section dossier. Zero cooperation required.
Enter a name. In under a minute, MentionFox builds a comprehensive intelligence profile — every claim sourced and cited. DISC & MBTI personality, communication cheat sheet, conversation starters, key relationships, timing & receptivity — all automated.

Real dossier on Brian Chesky, co-founder and CEO of Airbnb:

Dossier: DISC/MBTI badges, employment, education
DISC-C · MBTI-INTJ · employment history · education · public affiliations
Dossier: affiliations, speaking, patents, personality
Public affiliations · 8 speaking appearances · 3 patents · Big Five personality scores
Dossier: communication cheat sheet, conversation starters
INTJ communication cheat sheet · Best approach · Avoid · 9 recent news mentions · 5 personalized conversation starters
Dossier: career trajectory, communities, interests
Career trajectory · Online communities · Personal interests · Alumni connections · Charitable giving
Dossier: journalist network, engagement, relationships, timing
Journalist network · Engagement opportunities · Key relationships · Timing: 6/10 receptivity
Dossier: how to present, decision makers, gift ideas
How to present yourself · Decision makers (CTO, CFO, CPO, Co-Founder) · Gift ideas · Content that catches their eye
Compare 2-3 people across 30 dimensions — no participation needed
Side-by-side comparison across expertise, leadership, personality, professional profile, and culture fit. Context-aware scoring adjusts for the specific role or evaluation context.

Real comparison: Hudecek vs Brian Chesky vs Daniela Amodei — evaluated as investment targets:

Radar chart and category averages
Radar chart overlay + category averages: Expertise, Leadership, Personality, Professional Profile, Culture & Fit
30 dimension scores
All 30 dimensions scored 1-10 per person: Knowledge Depth, Leadership Style, Communication, and 27 more
Dimension notes — Cook vs Nadella per-dimension analysis
Per-dimension analysis: Cook vs Nadella. Knowledge Depth, Industry Experience, Leadership Style, Communication, Strategic Vision — with specific evidence for every score.
3-person comparison — Saul Fleischman vs Robert Fransgaard vs Michal Hudeček
3-person comparison: Saul Fleischman vs Robert Fransgaard vs Michal Hudeček — evaluated as Potential Partners. Key Insights, 1st/2nd/3rd Ranking with recommendation.
Fit score for any person against any role — every claim sourced and cited
Paste a job description. Enter a name. Get a fit score 0-100, strengths vs concerns, risk assessment, and auto-generated interview questions with reasoning.
Atul Gawande — 85/100 Yes
Atul Gawande · 85/100 "Yes" for Chief Medical Officer. Executive Summary, Interview Questions with reasoning.
Strengths, Concerns, Risk Assessment
Strengths vs Concerns · Risk Assessment · Professional Profile · Export PDF/DOCX/CSV
Maria Ressa — 85/100 Strong Yes for CEO/Executive Editor
Maria Ressa · Rappler · 85/100 "Strong Yes." 37+ years journalism, CNN, Nobel Peace Prize. Interview Questions, Strengths vs Concerns, Risk Assessment.
Temple Grandin — 85/100 Strong Yes for Director of Animal Welfare
Temple Grandin · Colorado State University · 85/100 "Strong Yes" for Director of Animal Welfare. 35 years expertise, pioneering facility design, industry standards.
Once you know who someone is, monitor them and their firm for what changes
After the report, keep a live watch on anyone or any company you've vetted — new mentions across 55 sources, role changes, funding, litigation, and alumni moves — with a per-client war room and outreach for the right moment.
See ongoing monitoring →
One tool instead of a stack of them, and a free plan to start on. See plans and pricing →
Features you won't find in any competitor — at any price

Fox Compare

Compare 2-3 people side-by-side across 30 dimensions. Context-aware scoring with 305-profession taxonomy. Perfect for client team evaluations or competitive hiring.

Claim Verification

Evaluate any person against any job description. Fit score 0-100, interview questions, risk assessment, strengths/concerns — all sourced and cited.

GEO: to-dos for you as we shape LLM's knowledge

We track, others track. We show you opportunities to exploit, for better AI search prominence. Exclusive in MentionFox: we dialogue with the LLMs and change how they provide answers to the public, favoring you. Advertising cannot buy the results.

Contextualized Email Outreach

150+ industry-specific 3-step email templates. AI reads your lead's post and "Foxify" replaces tokenized elements to reference what they said. Not mail merge or an email blast, Dealflow delivers email campaigns that exhibit care and connection to your lead's precise concerns.

Auto-Generated Landing Pages

Our guided wizard uses your company profile and competitor data to generate a custom landing page for each market vertical. Tailored messaging, competitor comparisons, and conversion-optimized design — click to see our landing page for lawyers.

Team Intelligence & Collaboration

Monitor outreach performance. Share top-performing sequences across your team. Pass leads with a unified inbox. Built-in AI coaching that helps new team members get up to speed fast.

Know exactly who you're dealing with.

Run a free snapshot on any person or company in minutes — every claim sourced and cited. Free plan available.

Get a free snapshot

Free plan · No credit card required · No annual contract

OutFoxer — Competitive Intelligence Reports

Add competitors to your Company Profile. OutFoxer crawls their sites, aggregates G2/Capterra/Reddit complaints, builds feature matrices, generates selling language with openers/pivots/proof points per competitor, and suggests ready-to-use outreach sequences.

OutFoxer Report
OutFoxer Report — executive summary, feature matrix (MentionFox vs 4 competitors), pricing comparison, unique features highlighted
OutFoxer Report
Competitor profiles with G2 ratings, selling language per competitor — openers, pivots, proof points, closes, objection handlers
OutFoxer Report
Suggested outreach sequences ("The Monitoring Trap," "The Enterprise Escape," "The HubSpot Gap Filler"), Ask OutFoxer AI Q&A
OutFoxer Report
How it works: add competitors → generate report → win deals. "The more competitors you add, the more we can do" — 3 to 20+ competitor tiers
Sign up free — generate your first competitive report

The Fox Den — Client War Room

Each client gets their own Fox Den with 9 tabs of intelligence. Here's what's inside:

Fox Den dashboard
The Den — dashboard with mentions, leads, scans, sentiment, auto-scan status, and quick actions
Client Profile
Profile — brand identity, products, key people with dossiers, AI insights, competitor tracking
Competitor tracking
Competitors — tracked with market position labels, communities, brand assets, category terms
Influencer management
Influencers — evaluate creators, manage paid campaigns, discover from scans, creators CRM
GEO AI Visibility
GEO — AI visibility score across leading AI assistants. Share of voice vs competitors.
Dossier detail
Dossier — DISC-C & MBTI-INTJ badges, employment history, contact info, engagement tracking
Dossier detail
Dossier — key relationships, timing & receptivity, how to present yourself, decision makers
Sign up free — set up your first Fox Den

60-Section Intelligence Dossier

A real dossier on Brian Chesky, co-founder and CEO of Airbnb. DISC-C, MBTI-INTJ, Big Five personality, patents, speaking appearances, conversation starters, key relationships, timing & receptivity, decision makers, gift ideas — every claim sourced and cited. Zero cooperation.

Dossier: DISC/MBTI badges, employment, education
DISC-C · MBTI-INTJ · employment history · education · public affiliations
Dossier: affiliations, speaking, patents, personality
Public affiliations · 8 speaking appearances · 3 patents · Big Five personality scores
Dossier: communication approach, news, conversation starters
INTJ communication cheat sheet · Best approach · Avoid · 9 recent news mentions · 5 personalized conversation starters
Dossier: career trajectory, communities, interests
Career trajectory · Online communities · Personal interests · Alumni connections · Charitable giving
Dossier: journalist network, engagement, relationships, timing
Journalist network · Engagement opportunities · Key relationships · Timing: 6/10 receptivity
Dossier: how to present, decision makers, gift ideas
How to present yourself · Decision makers (CTO, CFO, CPO, Co-Founder) · Gift ideas · Content that catches their eye
Sign up free — run your first dossier

Fox Compare — 30-Dimension Comparison

Hudecek vs Brian Chesky vs Daniela Amodei — evaluated as investment targets across 30 dimensions. Real report from MentionFox:

Radar chart and category averages
Radar chart overlay + category averages: Expertise, Leadership, Personality, Professional Profile, Culture & Fit.
30 dimension scores
All 30 dimensions scored 1-10 per person: Knowledge Depth, Leadership Style, Communication, and 25 more.
Dimension notes — Cook vs Nadella
Per-dimension analysis: Cook vs Nadella with specific public-data evidence for every score.
3-person comparison — Saul vs Robert vs Michal
3-person comparison: Saul Fleischman vs Robert Fransgaard vs Michal Hudeček — Potential Partners evaluation with Key Insights and Ranking.
Sign up free — compare your first candidates

Claim Verification Report

Real evaluations from MentionFox. Paste a job description, enter a name, get a fit score with interview questions, strengths, concerns, and risk assessment — every claim sourced and cited.

Atul Gawande — 85/100 Yes
Atul Gawande · 85/100 "Yes" for Chief Medical Officer. Executive Summary, Interview Questions with reasoning.
Strengths, Concerns, Risk Assessment
Strengths vs Concerns · Risk Assessment · Professional Profile · Export PDF/DOCX/CSV · Import to ATS.
Maria Ressa — 85/100 Strong Yes
Maria Ressa · Rappler · 85/100 "Strong Yes." Nobel Peace Prize laureate, 37+ years journalism. Full evaluation with interview questions.
Temple Grandin — 85/100 Strong Yes
Temple Grandin · Colorado State University · 85/100 "Strong Yes" for Director of Animal Welfare. Pioneering expertise, industry standards.
Sign up free — evaluate your first candidate

Contextualized Email Outreach

154 ready-to-use outreach templates across 12 industries. Pick a lead, pick a template, hit "Foxify" — AI reads their original post, your Company Profile, and rewrites every step to reference their specific situation. Before and after:

The Complainer template — before Foxify, with bracket placeholders
Before Foxify: "The Complainer" template with [Competitor], [Specific Complaint], [First Name] placeholders. 3 steps over 12 days.
After Foxify — personalized emails referencing lead's actual Ahrefs complaint
After Foxify: AI rewrites every step. References Thomas's actual Ahrefs complaint, names his pain point, signs as Saul Fleischman. Ready to send.
154 sequence templates — filter by channel, industry, category, tone
154 templates: filter by Channel (email, LinkedIn DM, Twitter DM), Industry (SaaS, Agency, HR, Legal...), Category (Core, Intelligence, Vertical), Tone (Cold, Warm, Re-engage).
Sign up free — Foxify your first outreach

Auto Scans — Order to Results

Configure your search, select platforms (50 or more including audio/video), set scan depth, and get results with intent scores and sentiment — all in one flow.

New Scan — configure search term, select platforms, scan mode
Configure search term, select client, choose scan mode (All Mentions, Textual, Visual, Audio). Social sources: Reddit, Twitter/X, LinkedIn, Instagram, Bluesky, and more.
AI Search, Reviews, Visual sources and scan depth selection
AI Search (leading assistants), Reviews (G2, Trustpilot, Capterra, ProductHunt, Gartner, Clutch), Visual (Pinterest, Flickr, Imgur). Scan depth: Quick to Exhaustive.
Live scanning progress — Reddit 60%, Quora 9%, Twitter 6%
Live scanning with per-platform progress bars, ETA, and live process feed showing NER extraction, semantic similarity, and audio fingerprinting.
Scan results — 11 mentions found with intent scores and sentiment
Results: 11 mentions found, 1 high intent, 7 medium intent. Filter by platform. Intent scores, sentiment badges, Foxtail Potential rating. Archive, delete, or send to Dealflow.
Sign up free — run your first scan

Influencer Evaluation

Enter a creator name, their company, and what they're promoting. Get an 8-dimension evaluation: Audience Alignment, Content Relevance, Engagement Quality, Brand Safety, Collaboration History, Authenticity, Production Quality, Reach Growth — plus Content Angles and Negotiation Talking Points.

Influencer Evaluator order form — name, company, promotion details
Enter creator name, company/affiliation, and what they're promoting. One click: "Evaluate as Influencer — 15 credits."
MrBeast evaluated for Sekiro promotion — 45/100 Strong No
MrBeast evaluated for Sekiro: Shadows Die Twice promotion — 45/100 "Strong No." Audience Alignment 4/10, Content Relevance 3/10, Brand Safety 3/10, Authenticity 2/10. Detailed reasoning for every score.
Meredith Hayden evaluated for Microgreens — 45/100 with content angles
Full report: 8 dimension scores, Content Angles with copy button, Negotiation Talking Points. Export as PDF, CSV, or share via link.
Sign up free — evaluate your first influencer