SO WHAT IF I AM? is NOYZ LLC's new trademark: NOYZ LLC applied to register it with the US Patent and Trademark Office on September 30, 2026 for perfume, solid perfume and scented perfume for hair (Class 3: cosmetics and cleaning products), and for goods or services in 3 other classes. The filing basis is an intent to use the mark in commerce (USPTO record, serial 50137445, September 30, 2026).
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NOYZ LLC, a limited liability company organized in Delaware, applied to register the trademark SO WHAT IF I AM? with the United States Patent and Trademark Office on 2026-09-30, serial number 50137445. The application covers 4 classes of goods and services, Class 3 (Cosmetics and cleaning products); Class 4 (Lubricants and fuels); Class 14 (Jewelry and watches); Class 25 (Clothing, footwear and headwear), and is based on an intent to use the mark in commerce (the goods or services are not yet sold under it). The latest step on the record is "New application entered" on 2026-09-30.
| Mark | SO WHAT IF I AM? |
|---|---|
| Applicant | NOYZ LLC, a limited liability company organized in Delaware |
| Applicant's location | El Segundo, Delaware |
| Serial number | 50137445 |
| Filed | 2026-09-30 |
| Filing basis | An intent to use the mark in commerce (the goods or services are not yet sold under it) |
| Classes | Class 3 (Cosmetics and cleaning products); Class 4 (Lubricants and fuels); Class 14 (Jewelry and watches); Class 25 (Clothing, footwear and headwear) |
| Latest step on the record | New application entered, 2026-09-30 |
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The Short Answer
Which Company This Is
What They Do, And How The Money Works
Who Runs It, And How To Reach Them
The Money: Funding, Valuation, Runway
Who Pays Them, And Who They Are Up Against
Warning Bells
Sources
1 cited source found
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What will SO WHAT IF I AM? be used for?
Class 3 (Cosmetics and cleaning products)
perfume; solid perfume; perfume in solid form, contained in containers capable of being refilled; scented perfume for hair; eau de toilette; eau de cologne; body spray; non-medicated skin care preparation, namely, body mist; perfume contained in containers capable of being refilled; toothpaste; body oil; hand lotion; deodorant for personal use; body deodorizer, namely, deodorants for body care; perfumed soap; beauty soap; skin soap; cosmetic soap; non-medicated bath soaps in liquid, solid or gel form; body scrub; bar soap; body powder; haircare preparations, namely, non-medicated haircare preparations; premoistened cosmetic wipes for use on the body; non-medicated hand soap; dry shampoo; non-medicated skin care preparations, namely, body balm; body lotion; non-medicated face lotion; face mask, namely, beauty mask for face; cosmetic body scrubs for the face; face oil; non-medicated skin serum; beauty serum for use on the skin; air fragrancing preparations; satchets for perfuming linen; scented room sprays; incense; air fragrance reed diffuser; resin incense; aromatic resin; concentrated scent refills, namely, room fragrances; scented linen sprays; fragrance sachets; essential oils; laundry detergent; non-medicated liquid soap for laundry; laundry sheets impregnated with fragrance; concentrated sustained-release fragrancing additives for laundry purposes; laundry dryer sheets impregnated with fragrance; scented fabric refresher spray; household cleaning preparations; disposable wipes impregnated with scented cleansing preparations for household use
Class 4 (Lubricants and fuels)
scented candles; tapered candles; decorative candles; candle accessories, namely, candle wicks
Class 14 (Jewelry and watches)
jewelry incorporating ceramic scented beads; jewelry incorporating a solid perfume pendant; locket containing fragrance balm
Class 25 (Clothing, footwear and headwear)
hats; shirts; sweatshirts; sweatpants; sleepwear; robes; slippers; socks; sweaters; clothing jackets; underwear
Where does the application stand?
| Date | Step on the record |
|---|---|
| 2026-09-30 | Application filing receipt mailed |
| 2026-09-30 | New application entered |
Other new marks from NOYZ LLC
| Filed | Mark | Classes |
|---|---|---|
| 2026-10-28 | NOYZ SOLYD DE PARFUM | 3 |
| 2026-10-28 | NOYZ DRY DE PARFUM | 3 |
| 2026-10-28 | NOYZ SYRUM DE PARFUM | 3 |
| 2026-10-28 | NOYZ SHYNE DE PARFUM | 3 |
| 2026-10-28 | NO NOTES | 3 |
| 2026-10-28 | MYLK | 3 |
| 2026-10-28 | SOLYD | 3 |
| 2026-10-28 | OYL | 3 |
| 2026-09-30 | NOYZ OYL DE PARFUM | 3 |
| 2026-09-30 | NOT EVERYTHING NEEDS AN ENDING | 3, 4, 14, 25 |
| 2026-09-30 | FRAGRANCE FUELED BY FEELING, NOT FANTASY | 3, 4, 10, 14, 21, 25 |
| 2026-09-30 | FRAGRANCE TAKES A NEW FORM | 3, 4, 10, 14, 21, 25 |
| 2026-09-30 | SH**TY DAY | 3 |
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A company that wants to protect a new brand name in the United States files a trademark application with the United States Patent and Trademark Office. The application names the mark, the company applying, the classes of goods and services it will be used for, in the company's own words, and whether the brand is already on sale or is still to launch. Each application gets a serial number and a public record that follows it through examination.
Every fact on this page is taken from that record and linked to it. MentionFox lists applications by companies only, corporations and limited liability companies; applications filed by individuals are not listed. A filing shows a company's plans for a name; it does not show sales, and an application can still be refused or abandoned.
Source: USPTO record for SO WHAT IF I AM?, serial number 50137445.