Lyft, Inc. has applied to register the trademark LYFT GO with the US Patent and Trademark Office for administration of consumer loyalty programs (Class 35: advertising and business services). The filing basis is a registration or application outside the United States. As of November 9, 2026, the latest step on the record is: Application filing receipt mailed (USPTO record, serial 50200543, November 4, 2026).
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Lyft, Inc., a corporation organized in Delaware, applied to register the trademark LYFT GO with the United States Patent and Trademark Office on 2026-11-04, serial number 50200543. The application covers one class of goods and services, Class 35 (Advertising and business services), and is based on a registration or application outside the United States. The latest step on the record is "Application filing receipt mailed" on 2026-11-04.
| Mark | LYFT GO |
|---|---|
| Applicant | Lyft, Inc., a corporation organized in Delaware |
| Applicant's location | San Francisco, Delaware |
| Serial number | 50200543 |
| Filed | 2026-11-04 |
| Filing basis | A registration or application outside the united states |
| Classes | Class 35 (Advertising and business services) |
| Latest step on the record | Application filing receipt mailed, 2026-11-04 |
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What will LYFT GO be used for?
Class 35 (Advertising and business services)
(Based on 44(d) Priority Application)(Based on Intent to Use) Business administration of user loyalty programs featuring discounts and rebates for the services of others; promoting the sale of goods of others through electronic promotions and discounts; administration of consumer loyalty programs; providing an incentive award subscription program for consumers that enables subscribers to obtain discounts on the costs of goods and services or receive improved goods and services; membership club services in the nature of providing discounts and rewards to members of a ride-sharing program; customer loyalty services and customer club services for promotional and marketing purposes; providing incentive award programs for customers through the distribution of discounts, rewards, and rebates for the purpose of promoting and rewarding loyalty; promoting goods and services by means of a subscription-based customer loyalty program; administration of a membership program for enabling participants to obtain exclusive deals through use of membership; customer loyalty program services featuring benefits and rewards in the form of discounted ride-share services; administration of a discount program for enabling participants to obtain discounts on ride-share services through use of a membership program (Based on Intent to Use) business administration of user loyalty programs featuring credits redeemable for the goods and services of applicant and of others; providing an incentive award subscription program for consumers that enables subscribers to obtain credits for the costs of goods and services; membership club services in the nature of providing credits to members of a ride-sharing program; providing incentive award programs for customers through the distribution of credits for the purpose of promoting and rewarding loyalty; customer loyalty program services featuring benefits and rewards in the form of discounted AV transportation, bike and scooter transportation, and delivery services; customer loyalty program services featuring benefits and rewards in the form of credits redeemable for ride-share, AV transportation, bike and scooter transportation, and delivery services; administration of a discount program for enabling participants to obtain discounts on AV transportation, bike and scooter transportation, and delivery services through use of a membership program; administration of a discount program for enabling participants to obtain credits redeemable for ride-
Where does the application stand?
| Date | Step on the record |
|---|---|
| 2026-11-04 | New application entered |
| 2026-11-04 | Application filing receipt mailed |
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A company that wants to protect a new brand name in the United States files a trademark application with the United States Patent and Trademark Office. The application names the mark, the company applying, the classes of goods and services it will be used for, in the company's own words, and whether the brand is already on sale or is still to launch. Each application gets a serial number and a public record that follows it through examination.
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