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Custora (YC W11) — Custora is a predictive analytics platform for e-commerce marketing…

Custora is an advanced segmentation platform designed to help online retailers better understand and market to their customers. We’re on a mission to remove the “mass” from marketing with software tools that focus on customers as individuals with unique needs and interests.

Custora is a Y Combinator company in the Winter 2011 batch. Its directory entry describes it as: Custora is a predictive analytics platform for e-commerce marketing…. The founders listed are Corey Pierson (Founder), Jon Pospischil (Founder) (Y Combinator directory entry, January 17, 2012).

6 more companies from YC Winter 2011 ↓

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Custora

New accelerator entry · 2012-01-17 · the record

Winter 2011
batch
11
people
Growth
stage
United States of America
region
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What the record says

BatchWinter 2011
Announced2012-01-17
StageGrowth
StatusAcquired
Team size11
IndustryB2B
Sub-industryB2B -> Analytics
SectorsE-Commerce, Analytics, Retail Tech
RegionsUnited States of America, America / Canada
BasedNew York City, NY
HiringNo
Sitehttp://custora.com

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Also in YC Winter 2011

Same batch, B2B first.

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In their words

Custora is an advanced segmentation platform designed to help online retailers better understand and market to their customers. We’re on a mission to remove the “mass” from marketing with software tools that focus on customers as individuals with unique needs and interests. Our software employs the state-of-the-art in customer analytics methodologies and integrates directly with marketing tools (ESPs, display, Facebook Custom Audiences, Google Customer Match) to help marketers deliver more relevant, meaningful communications. We’re excited to work with some of the leading retail innovators including Teleflora, Bonobos, 7 for All Mankind, and many more retailers spread throughout the world. Our offices are located in the Flatiron district of Manhattan. We work hard, work together, and care deeply about building a meaningful business, collaborative team, and exceptional culture that we’re proud to be a part of. And yes, we're hiring. Check out https://www.custora.com/careers for details.

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  3. What They Do, And How The Money Works

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  5. The Money: Funding, Valuation, Runway

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  7. Warning Bells

  8. Sources

    1 cited source found

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Custora: Accepted into Y Combinator Winter 2011
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Permanent URL: https://mentionfox.com/funding/yc-custora
Last updated 2026-10-29
Primary record: Y Combinator directory entry
Custora (YC W11) — Custora is a predictive analytics platform for e-commerce marketing…. MentionFox, 2026-10-29. https://mentionfox.com/funding/yc-custora