| Platform | Content | Sentiment | Intent |
|---|---|---|---|
| "Just switched from CompetitorX — the new pricing is absurd. Anyone used Acme?" | Positive | High | |
| Quora | "What's the best project management tool for a 20-person remote team in 2026?" | Neutral | High |
| YouTube | Comment on competitor review: "This looks expensive — is Acme any better?" | Neutral | Medium |
| X / Twitter | "CompetitorX just doubled their prices 😤 time to look at alternatives" | Negative | High |
| G2 | 3-star review: "Good features but support is slow. Considering switching." | Negative | Medium |
14 enriched leads from CompetitorX complaints are ready for outreach. Launch the "Competitor Complaint Catcher" sequence this week before the window closes.
Start Foxtrails on the top 5 competitor YouTube videos. 68 commenters with buying intent identified — enrichment will reveal contact data for direct outreach.
A 2-star review mentioning "billing issues" posted 2 days ago has 340 views. Respond publicly and reach out privately to resolve before it trends.
Create a new scan targeting "remote team project management" across Reddit and Quora. This vertical is growing 31% week-over-week.