Horse Racing League LLC has applied to register the trademark HRL with the US Patent and Trademark Office for on-line entertainment ticket agency services, distribution of television programs for others and arranging for ticket reservations for sporting events (Class 41: education and entertainment), and for goods or services in 10 other classes (USPTO record, serial 50161573, October 14, 2026).
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Horse Racing League LLC, a limited liability company organized in California, applied to register the trademark HRL with the United States Patent and Trademark Office on 2026-10-14, serial number 50161573. The application covers 11 classes of goods and services, Class 16 (Paper goods and printed matter); Class 20 (Furniture); Class 25 (Clothing, footwear and headwear); Class 28 (Toys, games and sporting goods); Class 34 (Tobacco and smoking articles); Class 35 (Advertising and business services); Class 38 (Telecommunications); Class 39 (Transport and travel services); Class 41 (Education and entertainment); Class 42 (Software as a service and technology services); Class 43 (Restaurants and lodging), and is based on an intent to use the mark in commerce (the goods or services are not yet sold under it). The latest step on the record is "Application filing receipt mailed" on 2026-10-14.
| Mark | HRL |
|---|---|
| Applicant | Horse Racing League LLC, a limited liability company organized in California |
| Applicant's location | Los Angeles, California |
| Serial number | 50161573 |
| Filed | 2026-10-14 |
| Filing basis | An intent to use the mark in commerce (the goods or services are not yet sold under it) |
| Classes | Class 16 (Paper goods and printed matter); Class 20 (Furniture); Class 25 (Clothing, footwear and headwear); Class 28 (Toys, games and sporting goods); Class 34 (Tobacco and smoking articles); Class 35 (Advertising and business services); Class 38 (Telecommunications); Class 39 (Transport and travel services); Class 41 (Education and entertainment); Class 42 (Software as a service and technology services); Class 43 (Restaurants and lodging) |
| Latest step on the record | Application filing receipt mailed, 2026-10-14 |
| Mark description | The mark consists of the silhouette of a horse galloping to the right with a jockey riding on its back, featuring the stylized wording "HRL" inside a horizontal capsule shape on the side of the horse. |
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What will HRL be used for?
Class 16 (Paper goods and printed matter)
Plastic collectible trading card holders; Collectible printed trading cards; Pictorial prints; Printed picture postcards; Printed posters; Printed tickets; Printed souvenir programs concerning sports events; Stickers; Printed sports trading cards; Printed trading cards, other than for games
Class 20 (Furniture)
Memorabilia display frames to hold photographs
Class 25 (Clothing, footwear and headwear)
Clothing, namely, aprons, bathrobes, caps, cloth bibs, ear muffs, fleece tops and bottoms, footwear, gloves, golf shirts, hats, headbands, headwear, jackets, jeans, jerseys, knit hats, knit shirts, mittens, night shirts, pajamas, pants, parkas, ponchos, raincoats, scarves, shirts, shorts, slippers, sneakers, socks, suspenders, sweaters, sweatshirts, swimwear, tank tops, ties, towels, T-shirts, turtlenecks, underwear, warm up suits, wind resistant jackets, woven shirts, wristbands.
Class 28 (Toys, games and sporting goods)
Checkers sets; Chess sets; Christmas tree ornaments; Dart boards; Dart board cases; Dominoes; Golf bags; Golf balls; Golf club covers; Golf clubs; Playing cards; Plush toys; Stuffed toy animals
Class 34 (Tobacco and smoking articles)
Lighters for smokers
Class 35 (Advertising and business services)
Direct mail advertising services; Dissemination of advertising for others via an on-line communications network on the internet; Mail order services featuring general consumer merchandise related to sports and sports teams; On-line retail store services featuring general consumer merchandise related to sports and sports teams; Mail order catalog services featuring general consumer merchandise related to sports and sports teams; On-line ticket agency services featuring tickets for sporting events, and tickets that may be purchased or sold
Class 38 (Telecommunications)
Broadcasting of video and audio programming over the Internet; Broadcasting services and provision of telecommunication access to video and audio content provided via a video-on-demand service via the Internet; Cable television broadcasting; Communication services, namely, transmission of voice, audio, visual images and data by telecommunications networks, wireless communication networks, the Internet, information services networks and data networks; Electronic delivery of images and photographs via a global computer network; Information transmission via electronic communications networks; Providing multiple-user access to a global computer information network; Radio broadcasting; Streaming of audio material on the Internet; Streaming of video material on the Internet; Transmission of podcasts; Telecommunication services, namely, transmission of podcasts; Television transmission services; Transmission of information through video communication systems; Mobile media services in the nature of electronic transmission of entertainment media content; Wireless communications services, namely, transmission of text, graphics, data, and entertainment information to mobile phones
Class 39 (Transport and travel services)
Coordinating travel arrangements for individuals and for groups; Arranging travel and tour packages surrounding a sports event
Class 41 (Education and entertainment)
On-line entertainment ticket agency services; Distribution of television programs for others; Arranging for ticket reservations for sporting events; Organization of sports competitions; Organizing and conducting of sports events; Entertainment services in the nature of fantasy sports leagues; Entertainment services, namely, contest and incentive award programs designed to reward program participants who engage in gaming and predicting the outcome of sporting events; Entertainment in the nature of ongoing television programs in the field of sports; Entertainment services, namely, production and distribution of ongoing television programs in the field of sports; Entertainment services, namely, multimedia production services; Entertainment services, namely, providing games of chance via the Internet; Entertainment services, namely, providing online electronic games; Entertainment services, namely, personal appearances by a sports celebrity; Entertainment services, namely, providing temporary use of non-downloadable computer games; Entertainment services, namely, providing temporary use of non-downloadable electronic games; Entertainment services, namely, providing temporary use of non-downloadable interactive games; Entertainment services, namely, providing on-line, non-downloadable virtual recreation, leisure or entertainment for use in virtual environments created for entertainment purposes; Entertainment services, namely, an ongoing multimedia program featuring television and video entertainment featuring sports, sporting events, and news distributed via various platforms across multiple forms of transmission media; Fan clubs; Organizing community sporting and cultural events; Production of radio and television programs; Providing a website featuring entertainment information; Providing a web site featuring sporting information; Providing a website featuring entertainment information in the fields of gaming, sports, and sporting events; Providing entertainment information via a website; Providing online non-downloadable electronic publications in the nature of newsletters, magazines, blogs, and non-downloadable multimedia content in the field of entertainment, gaming, sports, and sporting events; Providing sports news; Publication of texts, other than publicity texts; Providing information relating to organizing community sporting and cultural activities, contests and games; Entertainment services, namely, the provision of continuing radio and television p
Class 42 (Software as a service and technology services)
Providing online non-downloadable game software; Providing temporary use of non-downloadable computer gaming software
Class 43 (Restaurants and lodging)
Catering; Hospitality services in the nature of provision of food and drink; Preparation of food and beverages; Serving of food and drink/beverages
Where does the application stand?
| Date | Step on the record |
|---|---|
| 2026-10-14 | New application entered |
| 2026-10-14 | Application filing receipt mailed |
Other new marks from Horse Racing League LLC
| Filed | Mark | Classes |
|---|---|---|
| 2026-10-13 | HORSE RACING LEAGUE | 16, 20, 25, 28, 34, 35, 38, 39, 41, 42, 43 |
| 2026-10-13 | HRL | 16, 20, 25, 28, 34, 35, 38, 39, 41, 42, 43 |
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Order Full Report on Horse Racing League LLCWhere this comes from
A company that wants to protect a new brand name in the United States files a trademark application with the United States Patent and Trademark Office. The application names the mark, the company applying, the classes of goods and services it will be used for, in the company's own words, and whether the brand is already on sale or is still to launch. Each application gets a serial number and a public record that follows it through examination.
Every fact on this page is taken from that record and linked to it. MentionFox lists applications by companies only, corporations and limited liability companies; applications filed by individuals are not listed. A filing shows a company's plans for a name; it does not show sales, and an application can still be refused or abandoned.