FITBIT EDGE is Google LLC's new trademark: Google LLC applied to register it with the US Patent and Trademark Office on October 30, 2026 for pedometers, wearable activity trackers and Global positioning system (GPS) navigation devices (Class 9: software and electronics), and for goods or services in 1 other class. The filing basis is the mark already being used in commerce (USPTO record, serial 50191276, October 30, 2026).
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Google LLC, a limited liability company organized in Delaware, applied to register the trademark FITBIT EDGE with the United States Patent and Trademark Office on 2026-10-30, serial number 50191276. The application covers 2 classes of goods and services, Class 9 (Software and electronics); Class 14 (Jewelry and watches), and is based on the mark already being used in commerce. It gives 2026-10-12 as the date of first use. The latest step on the record is "Application filing receipt mailed" on 2026-10-30.
| Mark | FITBIT EDGE |
|---|---|
| Applicant | Google LLC, a limited liability company organized in Delaware |
| Applicant's location | Mountain View, Delaware |
| Serial number | 50191276 |
| Filed | 2026-10-30 |
| Filing basis | The mark already being used in commerce |
| First use stated | 2026-10-12 |
| Classes | Class 9 (Software and electronics); Class 14 (Jewelry and watches) |
| Latest step on the record | Application filing receipt mailed, 2026-10-30 |
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What will FITBIT EDGE be used for?
Class 9 (Software and electronics)
Pedometers; Personal electronic devices used to track fitness goals and statistics; Wearable activity trackers; Wearable electronic devices, namely, smart-bracelets and smart-wristbands comprised primarily of recorded software for activity and fitness tracking; Portable digital electronic devices for recording, organizing, transmitting, manipulating, reviewing, and receiving text, data, image; Wearable digital electronic devices comprised primarily of software for alerts, messages, emails, and reminders, and for recording, organizing, transmitting, manipulating, reviewing, and receiving text, data, image, and display screens; Global positioning system (GPS) navigation devices; Smartwatches; Wearable activity tracker straps; Multifunctional electronic devices for measuring, receiving, processing, transmitting, tracking, and uploading to the Internet information including time, date, steps taken, calories burned, distance travelled, active time, speed, pace, hours slept, quality of sleep, silent wake alarm, heart rate, blood oxygen levels, navigational information, and routes; Multifunctional electronic devices using artificial intelligence (AI) for measuring, receiving, processing, transmitting, tracking, and uploading to the Internet information including time, date, steps taken, calories burned, distance travelled, active time, speed, pace, hours slept, quality of sleep, silent wake alarm, heart rate, blood oxygen levels, navigational information, and routes; Downloadable and recorded computer software for receiving, processing, transmitting, tracking, and displaying information relating to fitness, body fat, body mass index, sleep activity, blood oxygen levels, and heart rate; Downloadable and recorded computer software using artificial intelligence (AI) for receiving, processing, transmitting, tracking, and displaying information relating to fitness, body fat, body mass index, sleep activity, blood oxygen levels, and heart rate; Downloadable and recorded computer software for providing personalized health, fitness, and recovery recommendations based on wearable sensor data
First use anywhere: 2026-10-12; first use in commerce: 2026-10-12, as the application states.
Class 14 (Jewelry and watches)
Watches; Wrist watches; Sports watches; Watch bands; Watch straps; Watch straps made of metal, leather, plastic, silicone, or rubber
First use anywhere: 2026-10-12; first use in commerce: 2026-10-12, as the application states.
Where does the application stand?
| Date | Step on the record |
|---|---|
| 2026-10-30 | New application entered |
| 2026-10-30 | Application filing receipt mailed |
Other new marks from Google LLC
| Filed | Mark | Classes |
|---|---|---|
| 2026-10-29 | GOOGLE PLAYGROUND | 42 |
| 2026-10-28 | PLAYGROUND | 42 |
| 2026-10-27 | GOOGLE CONNECTED CONSOLE | 9, 42 |
| 2026-10-20 | PLAYGROUND | 41, 42 |
| 2026-10-15 | GFIBER | 9 |
| 2026-10-14 | DREAMBEANS | 9, 42 |
| 2026-09-29 | HILIGHT | 9 |
| 2026-09-17 | RCS FOR BUSINESS | 9, 38, 42 |
| 2026-08-13 | GOOGLE PIXEL TAG | 9, 14, 18 |
| 2026-08-12 | MAGIC POINTER | 9 |
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A company that wants to protect a new brand name in the United States files a trademark application with the United States Patent and Trademark Office. The application names the mark, the company applying, the classes of goods and services it will be used for, in the company's own words, and whether the brand is already on sale or is still to launch. Each application gets a serial number and a public record that follows it through examination.
Every fact on this page is taken from that record and linked to it. MentionFox lists applications by companies only, corporations and limited liability companies; applications filed by individuals are not listed. A filing shows a company's plans for a name; it does not show sales, and an application can still be refused or abandoned.
Source: USPTO record for FITBIT EDGE, serial number 50191276.