Beauty Health Index Inc. has applied to register the trademark BHI with the US Patent and Trademark Office for Class 9 (Software and electronics), and for goods or services in 2 other classes. The filing basis is an intent to use the mark in commerce. As of November 10, 2026, the latest step on the record is: Application filing receipt mailed (USPTO record, serial 50178128, October 23, 2026).
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Beauty Health Index Inc., a corporation organized in Delaware, applied to register the trademark BHI with the United States Patent and Trademark Office on 2026-10-23, serial number 50178128. The application covers 3 classes of goods and services, Class 9 (Software and electronics); Class 42 (Software as a service and technology services); Class 44 (Medical and beauty services), and is based on an intent to use the mark in commerce (the goods or services are not yet sold under it). The latest step on the record is "Application filing receipt mailed" on 2026-10-23.
| Mark | BHI |
|---|---|
| Applicant | Beauty Health Index Inc., a corporation organized in Delaware |
| Applicant's location | New York, Delaware |
| Serial number | 50178128 |
| Filed | 2026-10-23 |
| Filing basis | An intent to use the mark in commerce (the goods or services are not yet sold under it) |
| First use stated | 2026-09-15 |
| Classes | Class 9 (Software and electronics); Class 42 (Software as a service and technology services); Class 44 (Medical and beauty services) |
| Latest step on the record | Application filing receipt mailed, 2026-10-23 |
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What will BHI be used for?
Class 9 (Software and electronics)
(Based on Use) Downloadable mobile applications for capturing and analyzing facial scans, collecting and analyzing lifestyle, wellness, environmental, biometric, and contextual data, generating facial aesthetic health scores, indices, and metrics, tracking changes in facial aesthetic health over time, and generating personalized facial aesthetic health insights and reports; Downloadable mobile applications using artificial intelligence (AI) for capturing and analyzing facial scans, collecting and analyzing lifestyle, wellness, environmental, biometric, and contextual data, generating facial aesthetic health scores, indices, and metrics, tracking changes in facial aesthetic health over time, and generating personalized facial aesthetic health insights and reports; Downloadable computer software for capturing and analyzing facial scans, collecting and analyzing lifestyle, wellness, environmental, biometric and contextual data, generating facial aesthetic health scores, indices and metrics, tracking changes in facial aesthetic health over time, and generating personalized facial aesthetic health insights and reports; Downloadable computer software using artificial intelligence (AI) for capturing and analyzing facial scans, collecting and analyzing lifestyle, wellness, environmental, biometric and contextual data, generating facial aesthetic health scores, indices and metrics, tracking changes in facial aesthetic health over time, and generating personalized facial aesthetic health insights and reports (Based on Intent to Use) Downloadable mobile applications for use by clinics and aesthetic professionals to capture and analyze facial scans of clients, tracking facial aesthetic health metrics over time, and assessing the outcomes of aesthetic treatments and interventions; Downloadable mobile applications using artificial intelligence (AI) for use by clinics and aesthetic professionals to capture and analyze facial scans of clients, tracking facial aesthetic health metrics over time, and assessing the outcomes of aesthetic treatments and interventions; Downloadable computer software for use by clinics and aesthetic professionals to capture and analyze facial scans of clients, tracking facial aesthetic health metrics over time, and assessing the outcomes of aesthetic treatments and interventions; Downloadable computer software using artificial intelligence (AI) for use by clinics and aesthetic professionals to capture and analyze facial scans of clients, trackin
First use anywhere: 2026-02-01; first use in commerce: 2026-09-15, as the application states.
Class 42 (Software as a service and technology services)
(Based on Use) Software as a service (SAAS) services featuring software for capturing and analyzing facial scans, collecting and analyzing lifestyle, wellness, environmental, biometric and contextual data, generating facial aesthetic health scores, indices and metrics, tracking changes in facial aesthetic health over time, and generating personalized facial aesthetic health insights and reports; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for capturing and analyzing facial scans, collecting and analyzing lifestyle, wellness, environmental, biometric and contextual data, generating facial aesthetic health scores, indices and metrics, tracking changes in facial aesthetic health over time, and generating personalized facial aesthetic health insights and reports (Based on Intent to Use) Providing an on-line searchable database in the field of facial health data, facial scan data, and aesthetic treatment outcome data for scientific research purposes; Providing scientific research information in the field of facial aesthetics, facial aesthetic health, skin care, cosmetics, aesthetic devices, and aesthetic treatments; Software as a service (SAAS) services featuring software for use by clinics and aesthetic professionals to capture and analyze facial scans of clients, tracking facial aesthetic health metrics over time, and assessing the outcomes of aesthetic treatments and interventions; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for use by clinics and aesthetic professionals to capture and analyze facial scans of clients, tracking facial aesthetic health metrics over time, and assessing the outcomes of aesthetic treatments and interventions
First use anywhere: 2026-02-01; first use in commerce: 2026-09-15, as the application states.
Class 44 (Medical and beauty services)
Beauty consultancy; Providing beauty care information; Beauty analysis to determine cosmetics that are best suited to particular individuals; Online cosmetic skincare consultation services
First use anywhere: 2026-02-01; first use in commerce: 2026-09-15, as the application states.
Where does the application stand?
| Date | Step on the record |
|---|---|
| 2026-10-23 | New application entered |
| 2026-10-23 | Application filing receipt mailed |
Other new marks from Beauty Health Index Inc.
| Filed | Mark | Classes |
|---|---|---|
| 2026-10-23 | BEAUTY HEALTH INDEX | 9, 42, 44 |
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A company that wants to protect a new brand name in the United States files a trademark application with the United States Patent and Trademark Office. The application names the mark, the company applying, the classes of goods and services it will be used for, in the company's own words, and whether the brand is already on sale or is still to launch. Each application gets a serial number and a public record that follows it through examination.
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