Rocket Travel, Inc. has applied to register the trademark B with the US Patent and Trademark Office for administration of a consumer loyalty programmes, organisation and management of airline frequent flyer programmes and organisation and management of discount card loyalty schemes (Class 35: advertising and business services), and for goods or services in 1 other class (USPTO record, serial 50096122, September 8, 2026).
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Rocket Travel, Inc., a corporation organized in Delaware, applied to register the trademark B with the United States Patent and Trademark Office on 2026-09-08, serial number 50096122. The application covers 2 classes of goods and services, Class 35 (Advertising and business services); Class 42 (Software as a service and technology services), and is based on a registration or application outside the United States. The latest step on the record is "Application filing receipt mailed" on 2026-09-08.
| Mark | B |
|---|---|
| Applicant | Rocket Travel, Inc., a corporation organized in Delaware |
| Applicant's location | Chicago, Delaware |
| Serial number | 50096122 |
| Filed | 2026-09-08 |
| Filing basis | A registration or application outside the united states |
| Classes | Class 35 (Advertising and business services); Class 42 (Software as a service and technology services) |
| Latest step on the record | Application filing receipt mailed, 2026-09-08 |
| Mark description | The mark consists of a stylized letter "B" featuring a dark blue vertical stem with a concave bottom, a bright blue upper loop, and a detached bright blue lower loop. A purple circle is positioned below the concave bottom of the dark blue stem. |
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What will B be used for?
Class 35 (Advertising and business services)
Administration of a consumer loyalty programmes; Administration of frequent flyer programmes that allow members to redeem miles for points or awards offered by other loyalty programmes; Organisation and management of airline frequent flyer programmes; Organisation and management of discount card loyalty schemes; Organisation, operation and supervision of loyalty and incentive schemes; Providing customer loyalty programs for commercial purposes; Providing customer loyalty programs for promotional purposes; Sales promotion through customer loyalty programmes; Administrative hotel management; Business management consultancy in the field of corporate travel; Business management of hotels; Consultancy services relating to the administration and management of hotels; Management of hotel incentive programmes for others; Advertising services in the field of tourism and travel; Marketing services in the field of travel; Promotion [advertising] of travel; Ticket sales promotion services; Tourism promotion for others; Business management services relating to electronic commerce; Computerised online retail store services; Provision of an online marketplace for buyers and sellers of goods and services; Comparison shopping services; Price comparison rating of accommodations; Price comparison services; Providing a searchable online advertising guide featuring the goods and services of online vendors; Providing an online commercial information directory on the internet; Providing hotel rate comparison information; Search engine optimisation for sales promotion; Affiliate marketing; Consultancy services in the field of affiliate marketing; Consulting services in the field of digital marketing; Database marketing; Digital advertising services; Digital marketing; Social media marketing; Arranging subscriptions to car rental services for others; Business data analysis services; Business intelligence services; Statistical evaluations of marketing data; Business research and surveys; Computer-assisted business information and research services; Competitive intelligence services; Market analysis and research services; Business information for enterprises; Collecting business information; Commercial information services provided by access to a computer database; Provision of business statistical information; Research of business information; Administrative data processing; Business data processing verification; Computerised data processing; Data collection for others; Data compil
Class 42 (Software as a service and technology services)
Software as a service [SaaS]; Software as a service [SaaS] services featuring software for data management; Consultancy in the field of software as a service [SaaS]; Platform as a service [PaaS]; Infrastructure as a service [IaaS] being hosting servers for use by others; Application service provider [ASP] services; Application service provider featuring application programming interface [API] software; Computer software consultancy; Computer software integration; Computer software maintenance services; Computer software updating services; Design and development of computer software; Design and development of computer software applications; Design and development of computer software for cloud computing; Design and development of computer software for logistics, supply chain management and e-business portals; Design and development of mobile payment software; Design and development of search engines; Design and development of software for inventory management; Software engineering; Design and development of homepages and websites; Consultancy relating to the creation and design of websites for e-commerce; Constructing an internet platform for electronic commerce; Web portal design; Web portal services [designing or hosting]; Website design services; Website development for others; Website maintenance services; Cloud computing services; Cloud hosting provider services; Cloud storage services for electronic data; Cloud-based data protection services; Hosting of platforms on the Internet; Hosting of software as a service [SaaS]; Hosting of web portals; Hosting of websites; Hosting software platforms for data sharing and transmission; Computer database design; Computer database design consultancy services; Database design and development; Computer network design for others; Computer system design; Computer system integration services; Computer programming services; Programming of software for e-commerce platforms; Programming of software for information platforms on the Internet; Programming of software for inventory management; Programming services for search engine optimisation; Providing search engines for obtaining data via communications networks; Providing search engines for the internet; Providing online non-downloadable web-based software; Providing temporary use of non-downloadable business software; Providing temporary use of non-downloadable software for processing electronic payments; Providing temporary use of online non-downloadable software for u
Where does the application stand?
| Date | Step on the record |
|---|---|
| 2026-09-08 | New application entered |
| 2026-09-08 | Application filing receipt mailed |
Other new marks from Rocket Travel, Inc.
| Filed | Mark | Classes |
|---|---|---|
| 2026-09-08 | BOOKING PARTNER DIVISION | 35, 42 |
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A company that wants to protect a new brand name in the United States files a trademark application with the United States Patent and Trademark Office. The application names the mark, the company applying, the classes of goods and services it will be used for, in the company's own words, and whether the brand is already on sale or is still to launch. Each application gets a serial number and a public record that follows it through examination.
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