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Zyper (YC W18) — Recreating social networks for brands

Zyper is a machine learning-led community marketing tool that enables brands to identify and engage with the top 1% of their social following, turning them from passive followers to active advocates. These brand fans create authentic and emotive content, scaling peer-to-peer advertising in a unique way by uplifting market voice, engagement and social conversion.

Zyper is a Y Combinator company in the Winter 2018 batch. Its directory entry describes it as: Recreating social networks for brands. The founder listed is Amber Atherton (Founder) (Y Combinator directory entry, November 9, 2017).

6 more companies from YC Winter 2018 ↓

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Zyper

New accelerator entry · 2017-11-09 · the record

Winter 2018
batch
35
people
Growth
stage
United States of America
region
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What the record says

BatchWinter 2018
Announced2017-11-09
StageGrowth
StatusAcquired
Team size35
IndustryB2B
Sub-industryB2B -> Marketing
SectorsSocial, Networks
RegionsUnited States of America, America / Canada
BasedSan Francisco, CA, USA
HiringNo
Sitehttps://zyper.com/

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Also in YC Winter 2018

Same batch, B2B first.

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In their words

Zyper is a machine learning-led community marketing tool that enables brands to identify and engage with the top 1% of their social following, turning them from passive followers to active advocates. These brand fans create authentic and emotive content, scaling peer-to-peer advertising in a unique way by uplifting market voice, engagement and social conversion. Neither micro-influencers nor bloggers, brand fans are real, social-savvy consumers who influence their immediate peer group and immerse themselves in your brand ecosystem. We target them at scale to give you the equivalent reach of one influencer but with the value of repeat content, authenticity and higher engagement.

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  5. The Money: Funding, Valuation, Runway

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Zyper: Accepted into Y Combinator Winter 2018
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Permanent URL: https://mentionfox.com/funding/yc-zyper
Last updated 2026-10-20
Primary record: Y Combinator directory entry
Zyper (YC W18) — Recreating social networks for brands. MentionFox, 2026-10-20. https://mentionfox.com/funding/yc-zyper