Trendpop (YC W21) — Discover trends as they happen
Trendpop is the leading analytics and insights platform for short-form video marketing. We’re on a mission to help anyone go viral on social video platforms.
Trendpop is a Y Combinator company in the Winter 2021 batch. Its directory entry describes it as: Discover trends as they happen. The founder listed is Jonathan Ben-tzur (Founder) (Y Combinator directory entry, July 13, 2021).
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Trendpop is the leading analytics and insights platform for short-form video marketing. We’re on a mission to help anyone go viral on social video platforms. We’re a deeply technical team that has taken a data-first approach to this problem: our core engine has collected over a billion social video posts that are analyzed with state-of-the-art algorithms to understand the recommendation algorithms that power virality.
Trendpop was co-founded by Yoav Zimmerman (CEO) and Jonathan (Yoni) Ben-tzur (CTO) in August 2020, raising money from YCombinator (W21) to build Trendpop and growing to profitability in 12 short months. In January 2022, Trendpop was acquired by Collab, a veteran company in the digital creator space and an official TikTok creative and marketing partner. Today, Trendpop powers the TikTok marketing programs of top major record labels in North America and is quickly expanding to new markets in the film, television, beauty, and DTC eCommerce industry. Trendpop is currently used by leading marketing and A&R professionals in the music industry (both indie and major) to help their artists go viral on TikTok and hundreds of brands and creators who consistently win on social video.
Jonathan Ben-tzur
Founder
Founders, titles and bios as the company published them. Photographs are our own copies of the ones on that record, so they do not break when the original link expires.
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What the Full Report on Trendpop covers
The Short Answer
Which Company This Is
What They Do, And How The Money Works
Who Runs It, And How To Reach Them
The Money: Funding, Valuation, Runway
Who Pays Them, And Who They Are Up Against
Warning Bells
Sources
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