Brazilians hate the experience of using the traditional mobile carriers. They force you to pay for data packages you don’t need and make it impossible to switch your plans.
fluke is a Y Combinator company in the Summer 2021 batch. Its directory entry describes it as: fluke is a full-digital mobile operator in Brazil. The founders listed are Marcos Oliveira Jr (Founder), Augusto Pinheiro (Founder) (Y Combinator directory entry, August 3, 2021).
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New accelerator entry · 2021-08-03 · the record
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Brazilians hate the experience of using the traditional mobile carriers. They force you to pay for data packages you don’t need and make it impossible to switch your plans. Fluke offers a better customer experience and that’s why we have a CAC that is 50% lower and an LTV that’s 30% higher than traditional carriers. What’s smart about our approach is we rent infrastructure from these incumbents and build a better customer experience on top of it. This keeps our costs lows and lets us focus on what really matters: the customer experience! We have the best network and customers are switching to us because of the service and flexibility to build their own customized mobile plans. We are doing in telco what Nubank did in banking in Brazil. We are Fluke, thank you!
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