When asked for the best SEO tool, 6 AI assistants named 8 brands between them this month. Semrush was named most often, followed by Ubersuggest and Ahrefs. 2 brands were named by every assistant that answered: Semrush, Ubersuggest.
Who named whom
| Brand | ChatGPT | Perplexity | Claude | Grok | DeepSeek | Cohere | Named by |
|---|---|---|---|---|---|---|---|
| Semrush | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 6 of 6 |
| Ubersuggest | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 6 of 6 |
| Ahrefs | ✓ | · | ✓ | ✓ | ✓ | ✓ | 5 of 6 |
| Google Search Console | ✓ | ✓ | ✓ | ✓ | ✓ | · | 5 of 6 |
| Moz Pro | ✓ | · | ✓ | ✓ | · | ✓ | 4 of 6 |
| Google Analytics 4 | · | ✓ | · | · | ✓ | · | 2 of 6 |
| Google Business Profile | · | ✓ | · | · | ✓ | · | 2 of 6 |
| SE Ranking | · | · | ✓ | ✓ | · | · | 2 of 6 |
Share of voice
What each assistant said
ChatGPT
Named 4 brands, in this order: Google Search Console, Ahrefs, Moz Pro, Ubersuggest.
Selecting the best SEO tool for a small business often depends on the specific needs, budget, and level of expertise available.
Perplexity
Named 5 brands, in this order: Google Search Console, Semrush, Google Analytics 4, Google Business Profile, Ubersuggest.
For most small businesses, Google Search Console is the best *starting* SEO tool because it’s free, shows how Google actually sees your site, and is widely recommended as a must-have baseline tool for SEO tracking.
Claude
Named 6 brands, in this order: Google Search Console, Semrush, Ahrefs, Ubersuggest, Moz Pro, SE Ranking.
Here are some top options depending on your needs and budget:
Grok
Named 5 brands, in this order: Google Search Console, Ubersuggest, SE Ranking, Ahrefs, Moz Pro.
For most small businesses, this is the best starting point — and often all you need initially.
DeepSeek
Named 6 brands, in this order: Ahrefs, Semrush, Google Search Console, Google Analytics 4, Ubersuggest, Google Business Profile.
There's no single "best" SEO tool — it depends on your budget, technical skill, and what you're trying to do.
Cohere
Named 3 brands, in this order: Ahrefs, Moz Pro, Ubersuggest.
Choosing the best SEO tool for a small business depends on your specific needs, budget, and level of expertise.
The questions asked
- What is the best SEO tool for a small business?
Asked between 2026-09-26 and 2026-09-26. Not answering this month: Gemini, Mistral.
Track what AI assistants say about every client, with white-label reports your clients can read.
See the GEO suiteHow this was measured
Each month we ask every assistant the same plain buyer questions, worded the way a person shopping for this kind of product would ask them, with no brand suggested in the question except where the question itself names the market leader to find alternatives to. Each assistant answers in a fresh session with no earlier conversation, so an answer reflects what the assistant says to anyone who asks, not what it was steered towards.
From each answer we keep the product and company names it recommends. A name counts only when it appears in the answer as a proper name, is not a heading such as "Best for" or "Pricing", and is confirmed by a second assistant naming it too, by a website the answer cites, or by being the market leader named in the question. Share of voice is each brand's share of all brand mentions in the category this month. Assistants that could not answer this month are listed as not answering, never counted as naming nobody.
Cite this page
https://mentionfox.com/ai-recommends/seo-tools