When asked for the best people search site, 6 AI assistants named 10 brands between them this month. BeenVerified was named most often, followed by Checkr and Spokeo. One brand was named by every assistant that answered: BeenVerified.
Who named whom
| Brand | ChatGPT | Perplexity | Claude | Grok | DeepSeek | Cohere | Named by |
|---|---|---|---|---|---|---|---|
| BeenVerified | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 6 of 6 |
| Checkr | · | · | ✓ | ✓ | ✓ | ✓ | 4 of 6 |
| Spokeo | ✓ | · | ✓ | ✓ | ✓ | · | 4 of 6 |
| Apollo.io | · | · | ✓ | ✓ | ✓ | · | 3 of 6 |
| GoodHire | · | · | · | ✓ | ✓ | ✓ | 3 of 6 |
| Hunter.io | · | · | ✓ | ✓ | ✓ | · | 3 of 6 |
| ✓ | · | · | · | ✓ | ✓ | 3 of 6 | |
| TruthFinder | · | · | ✓ | · | ✓ | ✓ | 3 of 6 |
| Intelius | ✓ | · | ✓ | · | · | · | 2 of 6 |
| ZoomInfo | · | · | ✓ | · | ✓ | · | 2 of 6 |
Share of voice
What each assistant said
ChatGPT
Named 4 brands, in this order: LinkedIn, Spokeo, Intelius, BeenVerified.
When selecting a people search site for a small business, you should consider factors such as the accuracy of data, ease of use, cost, and any legal or ethical considerations.
Perplexity
Named one brand, in this order: BeenVerified.
For a small business, the best people search site depends on the goal: for sales prospecting and direct business contacts, tools like LeadIQ, Cleanlist, or Swordfish AI are the strongest fits; for general people lookup, PeopleFinders or BeenVerified are more commonly ranked as top all-purpose ...
Claude
Named 8 brands, in this order: ZoomInfo, Hunter.io, Apollo.io, Checkr, BeenVerified, Spokeo, Intelius, TruthFinder.
Here are some top options depending on your specific needs:
Grok
Named 6 brands, in this order: Spokeo, BeenVerified, Checkr, GoodHire, Apollo.io, Hunter.io.
If you’re using the data for employment, tenant screening, or credit decisions, you must use an FCRA-compliant provider (Checkr, GoodHire, Sterling, etc.).
DeepSeek
Named 9 brands, in this order: LinkedIn, Apollo.io, ZoomInfo, Hunter.io, BeenVerified, TruthFinder, Spokeo, Checkr, GoodHire.
For a small business, the "best" people search site depends on what you're actually trying to do.
Cohere
Named 5 brands, in this order: BeenVerified, TruthFinder, Checkr, GoodHire, LinkedIn.
Choosing the best people search site for a small business depends on your specific needs, such as background checks, contact information, employee verification, or lead generation.
The questions asked
- What is the best people search site for a small business?
Asked between 2026-09-26 and 2026-09-26. Not answering this month: Gemini, Mistral.
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See the GEO suiteHow this was measured
Each month we ask every assistant the same plain buyer questions, worded the way a person shopping for this kind of product would ask them, with no brand suggested in the question except where the question itself names the market leader to find alternatives to. Each assistant answers in a fresh session with no earlier conversation, so an answer reflects what the assistant says to anyone who asks, not what it was steered towards.
From each answer we keep the product and company names it recommends. A name counts only when it appears in the answer as a proper name, is not a heading such as "Best for" or "Pricing", and is confirmed by a second assistant naming it too, by a website the answer cites, or by being the market leader named in the question. Share of voice is each brand's share of all brand mentions in the category this month. Assistants that could not answer this month are listed as not answering, never counted as naming nobody.
Cite this page
https://mentionfox.com/ai-recommends/people-search-sites