When asked for the best local SEO tool, 6 AI assistants named 5 brands between them this month. BrightLocal was named most often, followed by Google Business Profile and Moz Local. One brand was named by every assistant that answered: BrightLocal.
Who named whom
| Brand | ChatGPT | Perplexity | Claude | Grok | DeepSeek | Cohere | Named by |
|---|---|---|---|---|---|---|---|
| BrightLocal | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 6 of 6 |
| Google Business Profile | ✓ | ✓ | ✓ | · | ✓ | ✓ | 5 of 6 |
| Moz Local | ✓ | ✓ | ✓ | ✓ | · | ✓ | 5 of 6 |
| SEMrush | ✓ | · | · | ✓ | ✓ | ✓ | 4 of 6 |
| Whitespark | ✓ | · | ✓ | · | ✓ | ✓ | 4 of 6 |
Share of voice
What each assistant said
ChatGPT
Named 5 brands, in this order: Google Business Profile, Moz Local, BrightLocal, SEMrush, Whitespark.
Choosing the best local SEO tool for a small business depends on your specific needs, goals, and budget.
Perplexity
Named 3 brands, in this order: BrightLocal, Google Business Profile, Moz Local.
For a small business, the best all-in-one local SEO tool is BrightLocal if you want broad coverage of rank tracking, audits, and review management in one platform.
Claude
Named 4 brands, in this order: Google Business Profile, BrightLocal, Whitespark, Moz Local.
Would you like details on any specific tool?
Grok
Named 3 brands, in this order: BrightLocal, Moz Local, SEMrush.
DeepSeek
Named 3 brands, in this order: BrightLocal, Google Business Profile, Whitespark.
There's no single "best" local SEO tool — it depends on your budget, how hands-on you want to be, and what you're trying to accomplish.
Cohere
Named 5 brands, in this order: Google Business Profile, BrightLocal, Moz Local, Whitespark, SEMrush.
Choosing the best local SEO tool for a small business depends on your specific needs, budget, and the features you prioritize.
The questions asked
- What is the best local SEO tool for a small business?
Asked between 2026-09-26 and 2026-09-26. Not answering this month: Gemini, Mistral.
Track what AI assistants say about every client, with white-label reports your clients can read.
See the GEO suiteHow this was measured
Each month we ask every assistant the same plain buyer questions, worded the way a person shopping for this kind of product would ask them, with no brand suggested in the question except where the question itself names the market leader to find alternatives to. Each assistant answers in a fresh session with no earlier conversation, so an answer reflects what the assistant says to anyone who asks, not what it was steered towards.
From each answer we keep the product and company names it recommends. A name counts only when it appears in the answer as a proper name, is not a heading such as "Best for" or "Pricing", and is confirmed by a second assistant naming it too, by a website the answer cites, or by being the market leader named in the question. Share of voice is each brand's share of all brand mentions in the category this month. Assistants that could not answer this month are listed as not answering, never counted as naming nobody.
Cite this page
https://mentionfox.com/ai-recommends/local-seo-tools