As of November 10, 2026, 6 holders' latest Schedule 13D or 13G filings report owning 5% or more of Viant Technology Inc. The largest reported stake is Capital V LLC's, at 62.3%. 11 filings are on record since August 14, 2025 (Schedule 13G, November 14, 2025).
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Key facts
- · Reporting person: Royce & Associates LP · Sole voting: 1,392,004 · Shared voting: 0 · Sole dispositive: 1,392,004 · Shared dispositive: 0 · SCHEDULE 13G/A, 2026-10-23
- · Reporting person: Larry Madden · Sole voting: 1,076,418 · Shared voting: 0 · Sole dispositive: 1,076,418 · Shared dispositive: 0 · SCHEDULE 13D/A, 2026-06-18
- · Holder: Christopher Vanderhook · Percent: 32.8% · SCHEDULE 13G
- · Holder: Timothy Vanderhook · Percent: 32.4% · SCHEDULE 13G
- · Holder: The Vanguard Group · Percent: 0% · SCHEDULE 13G/A
Viant Technology Inc has 11 Schedule 13D or 13G filings on record since 2025-08-14. 6 holders' latest filing reports 5% or more of class a common stock. Each figure below is the holder's own, as filed, with the filing linked.
Holders
| Holder | Percent | Shares | Latest | Event date |
|---|---|---|---|---|
| Capital V LLC | 62.3% | 27,509,326 | SCHEDULE 13G, 2025-11-14 | 2025-09-30 |
| 32.8% | 8,787,144 | SCHEDULE 13G, 2026-05-13 | 2026-03-31 | |
| 32.4% | 8,702,144 | SCHEDULE 13G, 2026-05-13 | 2026-03-31 | |
| Punch & Associates Investment Management, Inc. | 7.3% | 1,155,133 | SCHEDULE 13G/A, 2025-08-14 | 2025-06-30 |
| Royce & Associates LP | 6.59% | 1,392,004 | SCHEDULE 13G/A, 2026-10-23 | 2026-09-30 |
| 5.1% | 1,076,418 | SCHEDULE 13D/A, 2026-06-18 | 2026-06-15 | |
| The Vanguard Group | 0% | 0 | SCHEDULE 13G/A, 2026-03-27 | 2026-03-13 |
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Keep reading
More on Viant Technology Inc and the records around it.
Viant Technology Inc elsewhere on the record
- Leadership changes Aug 2026
- Who owns it
Companies that share a holder
- Punch & Associates Investment Management, Inc. also filed stake reports on 5 other companies: i3 Verticals, Inc. (Aug 2026), LendingTree, Inc. (Aug 2026), Heritage Global Inc. (May 2026)
- ROYCE & ASSOCIATES LP also filed stake reports on 61 other companies: Aetherion Technoligies Inc. (Oct 2026), Andersen Group Inc (Oct 2026), NN, Inc. (Oct 2026)
- The Vanguard Group also filed stake reports on 2384 other companies: BellRing Brands, Inc. (Sep 2026), CAL-MAINE FOODS INC (Sep 2026), FTAI Aviation Ltd. (Sep 2026)
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What They Do, And How The Money Works
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Voting and dispositive power, as filed
| Reporting person | Sole voting | Shared voting | Sole dispositive | Shared dispositive | Filing |
|---|---|---|---|---|---|
| Royce & Associates LP | 1,392,004 | 0 | 1,392,004 | 0 | SCHEDULE 13G/A, 2026-10-23 |
| Larry Madden | 1,076,418 | 0 | 1,076,418 | 0 | SCHEDULE 13D/A, 2026-06-18 |
The latest filing identifies Viant Technology Inc by CUSIP 92557A101 and gives its principal executive office as 2722 Michelson Drive, Suite 100, Irvine, CA 92612 (SCHEDULE 13G/A, 2026-10-23).
Source of funds (Item 3)
Since Amendment No. 6, the Reporting Person acquired an aggregate of 23,489 shares of Class A Common Stock underlying stock options and 44,511 shares of Class A Common Stock underlying RSUs. The stock options and RSUs were awarded to the Reporting Person by the Issuer in consideration for services rendered to the Issuer.Larry Madden, SCHEDULE 13D/A, 2026-06-18
Purpose of Transaction (Item 4)
Larry Madden
10b5-1 Trading Plan - June 2026 On June 17, 2026, the Reporting Person entered into a new trading plan pursuant to Rule 10b5-1 under the Securities Exchange Act of 1934, as amended (the "June 2026 10b5-1 Trading Plan"). Pursuant to the June 2026 10b5-1 Trading Plan, the Broker agreed to make periodic sales of up to an aggregate of 144,978 shares of Class A Common Stock on behalf of the Reporting Person starting on September 16, 2026 through March 31, 2027, less any and all additional shares sold pursuant to the previously disclosed December 2025 10b5-1 Trading Plan. The amount and timing of sales, if any, pursuant to the June 2026 10b5-1 Trading Plan will be determined based on the terms of the June 2026 10b5-1 Trading Plan, market conditions, share price and other factors. This description of the June 2026 10b5-1 Trading Plan does not purport to be complete and is qualified in its entirety by the text of the June 2026 10b5-1 Trading Plan, which is attached as an exhibit to this Schedule 13D and incorporated herein by reference.Item 4 of the SCHEDULE 13D/A filed 2026-06-18
Timeline
| Filed | Holder | Percent | Filing |
|---|---|---|---|
| 2025-08-14 | Punch & Associates Investment Management, Inc. | 7.3% | SCHEDULE 13G/A |
| 2025-11-14 | Capital V LLC | 62.3% | SCHEDULE 13G |
| 2025-12-22 | Larry Madden | 6.3% | SCHEDULE 13D/A |
| 2026-01-13 | Larry Madden | 7.8% | SCHEDULE 13D/A |
| 2026-01-14 | Larry Madden | 6.9% | SCHEDULE 13D/A |
| 2026-01-21 | Royce & Associates LP | 5.47% | SCHEDULE 13G |
| 2026-03-27 | The Vanguard Group | 0% | SCHEDULE 13G/A |
| 2026-05-13 | Christopher Vanderhook | 32.8% | SCHEDULE 13G |
| 2026-05-13 | Timothy Vanderhook | 32.4% | SCHEDULE 13G |
| 2026-06-18 | Larry Madden | 5.1% | SCHEDULE 13D/A |
| 2026-10-23 | Royce & Associates LP | 6.59% | SCHEDULE 13G/A |
Questions about who owns Viant Technology Inc
Who owns Viant Technology Inc?
On this page, 6 holders' latest ownership filings report 5% or more of Viant Technology Inc: Capital V LLC (62.3%, Schedule 13G, filed 2025-11-14), Christopher Vanderhook (32.8%, Schedule 13G, filed 2026-05-13), Timothy Vanderhook (32.4%, Schedule 13G, filed 2026-05-13), Punch & Associates Investment Management, Inc. (7.3%, Schedule 13G/A, filed 2025-08-14) and Royce & Associates LP (6.59%, Schedule 13G/A, filed 2026-10-23); 1 more is listed above.
Who are the largest shareholders of Viant Technology Inc?
By the share each holder's latest filing reports, the largest holders of Viant Technology Inc on this page are Capital V LLC (62.3%), Christopher Vanderhook (32.8%) and Timothy Vanderhook (32.4%).
When did Capital V LLC buy into Viant Technology Inc?
The filings give report dates, not purchase dates. The earliest filing from Capital V LLC on this page is the Schedule 13G, filed 2025-11-14, reporting 62.3%.
Is this an audit or a full list?
Neither. The ownership list on this page covers only Schedule 13D and 13G filings, which holders make once they own 5% or more of a class of shares (an amendment can report a stake that has since fallen below 5%); 11 such filings are shown here. It is not an audit and not a full cap table: holders who never reached 5% are not listed, and a stake can change after its latest filing.
Also on the record for Viant Technology Inc
| Date | Record | Figure | Our page | Source |
|---|---|---|---|---|
| August 10, 2026 | Leadership change: Craig Abrahams appointed, Director | — | Leadership changes | Source |
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Where this comes from
Anyone who comes to own more than 5% of a class of a listed company's voting shares has to tell the SEC. A holder who may seek to change or influence the company files Schedule 13D, and has to say in Item 4, "Purpose of Transaction", what it intends to do. A holder with no such intent, such as many index and passive funds, may file the shorter Schedule 13G. Both are amended when the stake changes, including when it falls below 5%.
Every row here is one of those filings, linked to the filing itself. Percentages and share counts are exactly as the holder filed them, for the holder the filing names; an amendment showing a lower figure is shown as filed. Item 4 text is quoted word for word. Where a 13D's Item 4 contains a sentence stating a definite intent to influence the company, that sentence is marked and quoted; the page does not describe the holder or its motives beyond the words it filed. Nothing here is investment advice.
